New knowledge impacts on designing implementable innovative realities in emerging markets

In recent years, numerous studies have highlighted the role of organisational learning and the transfer of knowledge as a source of competitive advantage. Currently, the transfer of knowledge and learning in firms is a topic of utmost relevance. The learning process enables firms to acquire new knowledge and develop new capabilities to maintain their competitive advantage (Benavides-Espinosa and Roig-Dobón, 2011). In management literature, differences in relation to new knowledge provide us with different ways of looking at its relationship with learning.