Study Materials for Promotion of Tourism Organisations
Loading...
Identifiers
Publication Date
Reading Date
Journal Title
Journal ISSN
Volume Title
Authorship
Directors
Keywords
Abstract
Course materials for the Promotion of Tourism Organisations course, covering seven topics: Introduction to Integrated Marketing Communication, Advertising, Media, Sales Promotion, Direct Marketing, Sponsorship and Public Relations, and Emerging Marketing Communication Tools.
Bibliographic reference
Publisher
Universitat de València
Signature
Collections:
Other versions
Export
Cite
Citations
0 citations in
| Other documents of authorship
Share
Document Viewer
Select a file:
Reload