The municipalities of the Valencian Mediterranean coast increased their urban area due to the irruption of tourism in the middle of the XX century. Despite the initial advantages, the problems that have arisen over the urban space, due to the tourism development model used, lead them towards a progressive loss of tourist attraction during their different stages of evolution. Given this circumstance, it is necessary to intervene on the urban space, not only to renew the tourist destination but also to correct the urban problems generated during the last decades in some municipalities that subordinated their decisions exclusively to the tourist needs. A viable and more sustainable option, in the medium and long term, implies changing the development model, taking as a reference the characteristics of the traditional city. However, the viability and the degree of achievement of this transformation will be based on the particularities of the existing urban space in each case. Results will be based on the city model (Public or Domestic) used as reference for its development and on the urban characteristics (Compact, Mixed or Dispersed) that are specific to it.