Exigencias éticas del prosumidor-ciudadano frente a las empresas
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Exigencias éticas del prosumidor-ciudadano frente a las empresas

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Exigencias éticas del prosumidor-ciudadano frente a las empresas

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dc.contributor.author Medina-Vicent, María es
dc.date.accessioned 2018-06-18T09:27:13Z
dc.date.available 2018-06-18T09:27:13Z
dc.date.issued 2017 es
dc.identifier.uri http://hdl.handle.net/10550/66625
dc.description.abstract The economic crisis and the political changes that are taking place in Western societies set out a dilemma about the social role of companies and their social interactions. Nowadays, consumers have become aware of their power, both as creators of content through digital tools, as active guards of the actions of companies and governments. In front of this, organizations cannot act without pay attention to their environment; companies must recognize their social responsibility and respond to the stakeholders demands through an ethical and communicative management. We?ll explain a business ethics based on a discursive model, because it can be useful to attend social demands, to promote transparent communication, and to incorporate the interests of those affected by business activity. Palabras clave: ética empresarial, ética discursiva, prosumidor/a, monitorización, confianza. Keywords: business ethics, discourse ethics, prosumer, monitoring, trust.  es
dc.source Medina-Vicent, María. Exigencias éticas del prosumidor-ciudadano frente a las empresas. En: Quaderns de filosofia, 4 2 2017: 11-34 es
dc.title Exigencias éticas del prosumidor-ciudadano frente a las empresas es
dc.type info:eu-repo/semantics/article en
dc.type info:eu-repo/semantics/publishedVersion en
dc.subject.unesco UNESCO::FILOSOFÍA es
dc.identifier.doi 10.7203/qfia.4.2.8194 es

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