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Tourism and fashion: factors affecting trip length

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Tourism and fashion: factors affecting trip length

dc.contributor.author	Calderón García, Haydeé
dc.contributor.author	G. Gallarza, Martina
dc.contributor.author	Fayos Gardó, Teresa
dc.contributor.author	O'Sullivan, P.
dc.date.accessioned	2016-10-17T12:16:25Z
dc.date.available	2016-10-17T12:16:25Z
dc.date.issued	2016
dc.identifier.uri	http://hdl.handle.net/10550/55389
dc.description.abstract	Tourism and shopping are closely related, and the influence of fashion shopping on a tourist's decision to travel is especially significant. The concept of cognitive and hedonic involvement enables us to relate the importance given to shopping by consumers of fashion products and of tourism services. This research analyses whether tourist involvement in fashion shopping has an impact on the length of their stay in a destination. In addition, it examines whether trip length is conditioned by traditional factors, such as demographic indicators (age, gender and income bracket), as well as by cognitive and affective involvement, and shopping motivations (service quality, product quality and shopping enjoyment). The empirical research carried out on a sample of 370 tourists has enabled us to draw interesting conclusions for destination managers and other tourism decision-makers, showing that involvement in fashion, shopping enjoyment, service quality, cognitive involvement in the choice of destination, age, and income significantly predict trip length.
dc.relation.ispartof	Universia Business Review, 2016, vol. 13, num. 3, p. 18-34
dc.rights.uri	info:eu-repo/semantics/openAccess
dc.source	Calderón García, María Haydeé; G. Gallarza, Martina; Fayos Gardó, Teresa ; O'Sullivan, P. 2016 Tourism and fashion: factors affecting trip length Universia Business Review 13 3 18 34
dc.subject	Turisme
dc.title	Tourism and fashion: factors affecting trip length
dc.type	info:eu-repo/semantics/article
dc.date.updated	2016-10-17T12:16:29Z
dc.identifier.doi	http://dx.doi.org/10.3232/UBR.2016
dc.identifier.idgrec	114109