Business models in Spanish industry : a taxonomy-based efficacy analysis
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Business models in Spanish industry : a taxonomy-based efficacy analysis

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Business models in Spanish industry : a taxonomy-based efficacy analysis

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Camisón Zornoza, César; Villar López, Ana
This document is a artículoDate2010

Este documento está disponible también en : http://hdl.handle.net/10550/44381
The present study provides a conceptualization of the business model construct from which a multi-dimensional evaluation tool is developed that provides the basis for drawing up a taxonomy and analysing its comparative efficacy. The empirical data was obtained from a sampling of 159 Spanish business organisations. The cluster analysis revealed the existence of four business models that were designated as"multidivisional","integrated","hybrid" and"network". The results also indicate that the adoption of a certain business model is not enough to attain superior performance, highlighting the need to consider other contingent factors.

    Camisón Zornoza, César Villar López, Ana 2010 Business models in Spanish industry : a taxonomy-based efficacy analysis M@n@gement 298 317

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